Website Management – Page 4

March 13, 2014

Published by Steven Lutrov on March 13, 2014

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Australian Privacy Principles

Privacy issues are being reviewed globally and Australia is no exception. New privacy legislation and Australian Privacy Principles (APPs) came into effect on 12 March 2014 to regulate on how organisations handle personal information. The APPs, replaced the Information Privacy Principles (IPPs) that previously applied to Australian and […]

November 8, 2013

Published by Olya Lutrov on November 8, 2013

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A world without Keywords

We all know that Google deploy regular changes to its search algorithms.  The most recent changes, implemented last week, include the removal of keyword data from search queries.  This poses significant challenges to the SEM and digital marketing worlds as keyword data still provides a valuable insight into […]

October 2, 2013

Published by Steven Lutrov on October 2, 2013

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About DDOS attacks

Its called a Distributed denial-of-service (DDOS) attack. Here is the scenario. You operate a small business and have a website and some email accounts for your staff. You pay your hosting company a few hundred dollars per year. All of a sudden you become the target of a […]

April 19, 2012

Published by Steven Lutrov on April 19, 2012

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Black or White Hat SEO for Google

In September 2011 Google had won a case in a lower court brought by the ACCC over claims that they sponsored misleading links as part of their search results. This prompted an appeal from the Australian Competition and Consumer Commission (ACCC) where the Federal Court found in favour […]

April 21, 2010

Published by Tony Sirico on April 21, 2010

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Geo-targeting by IP Address

Geographic location has become an essential model for targeting end users including dynamic site content, search, social media, etc. The existing geo-targeting practices for search and display media focus on targeting by country, state, region and city. This is all based on IP addresses many of which are […]

March 19, 2010

Published by Steven Lutrov on March 19, 2010

Categories

Google SEO Starter Guide

All webmasters want high search engine rankings to list their site on top of search engines search result pages. There are hundreds of sources providing information about search engine optimization to drive more site traffic. Google just made it simpler to master these SEO techniques. Google webmaster tools […]